According to the latest statistics from the International Spa Association (ISPA), 49% of spa customers are men. This number is up from just 29% in 2005, so it’s clear that men’s interest…
Consumers are spending more than ever on personal wellness products, including skincare, and spas like yours are perfectly poised to take advantage of this rising trend. While the majority of your spa’s…
Any spas key to success lies in creating a unique and unforgettable experience for its clients. If you’re looking for a unique new therapy to add to your spa menu, consider cupping.…
The world has changed significantly over the past year as a result of the coronavirus pandemic and few industries remain unaffected. Industries that run on personal interactions were among the hardest hit…
Trends come and go in the spa industry but every once in a while, one of them sticks around. The use of crystals as an alternative medicine technique is centuries old but…
Originally a student of sport science, Benjamin Donat fell into the spa industry by accident. What started as an exploration of a potential career choice has blossomed into a successful career in…
It’s never too early to start taking care of your skin. In fact, the sooner you start the better. Once your skin sustains damage and begins to show the visible signs of…
From registered nurse to partner at the leading recruitment firm in luxury spa and wellness, Michael Tompkins has led an exciting life and fascinating career. Even as he navigated the path toward…
A strong marketing strategy is the key to success for any business. In the spa industry, repeat clients bring in significantly more revenue than first-time clients, but new customers can only become…
Imagine a treatment that could help you clear your mind and enter a state of complete and total relaxation. There are no distractions from the outside world – no light, no sound,…